Tim Hardwick
After a three-year absence, the wildly popular and controversial podcast The Joe Rogan Experience has returned to Apple Podcasts after Spotify gave up exclusivity as part of an extension to Rogan's multi-year deal.
(Image credit: POWERFULJRE/YOUTUBE)
In a post on X (formerly Twitter), Rogan on Thursday said that “the podcast is now officially back on @apple We should be back on @youtube with full episodes in the coming weeks.”
Under the new deal, which is reportedly worth up to $250 million, The Rogan Show will be available on other content platforms, including Apple Podcasts, Amazon Music and YouTube. The move is part of Spotify's revised strategy to give up exclusive streaming rights in favor of wider distribution.
As part of the revived deal, first reported by The Wall Street Journal, Spotify will distribute and sell advertising for podcast. Rogan will receive a guaranteed minimum royalty from Spotify, as well as a share of advertising revenue.
“For over three years, The Joe Rogan Experience has consistently been the #1 podcast in the world,” Spotify. said when he announced the deal extension last week. This is consistent with Edison Research's survey of the most listened to podcasts for the third quarter of 2023, which ranked The Joe Rogan Experience No. 1 for the period. It is also the second most popular podcast in the United States among women 13 and older, according to Edison.
The podcast is officially back on @apple
We should be back on @youtube with full episodes in the coming weeks. Thanks to @spotify for being the coolest and smartest people I've ever had the pleasure of collaborating with. I'm really excited about the podcast… pic.twitter.com/lf9vpPtpLU — Joe Rogan (@joerogan) February 8, 2024
Since launching in December 2009, Rogan's podcast has featured frank and diverse discussions on topics such as politics, health and society. In recent years, he has gained notoriety due to Rogan's practice of inviting guests with extreme or unconventional views. The show has also come under heavy criticism for spreading misinformation and providing a platform for controversy.
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