APPLE

Counterpoint Research finally gives Apple several good news from Europe

After the months of the EU regulators, it finishes its neck, Apple finally sees a happier type of heading through the Atlantic. And it comes out because of the new iPhone 16E.

According to the report published today, the newest member of the iPhone 16 family was in the 10 best smartphones in Europe in its first month. From a wider smartphone market. In Western Europe, this was a little better, sitting in seventh place. Although this indicates the wide consumer implementation of the iPhone 16e, this is also not quite the level of performance that Apple saw in the past of her middle -level iPhones. Sales decreased by 17% and 20%, respectively, compared to these earlier models.

both generations of SE also ordered a larger piece of Apple sales during the first 30 days (12% and 19%) and in the highest level in the list of bestseller of the continent: the sixth for 2022 SE, and the third for the model 2020. Is this? The price of the iPhone Se 2022 and € 479 (399 US dollars) for the iPhone SE, which reduced its attractiveness in this complex economic climate.

Nevertheless, even with relatively lower performance against their spiritual predecessors, 16E released a place in the leaders table. And in the season, when most European Apple headings include trials, regulators and comprehensive bad vibrations, even a modest victory is a title.

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