Juli Clover
Apple updates its applications that connect the rules and fees in the European Union to meet the requirements of the Law on Digital Markets, Apple said today. Currently, you can report information about the options for buying a store that are not App for digital goods available through websites, alternative applications or other applications. Developers can allow customers to access alternative purchase options outside the application, as part of an application using a web presentation or using their own application experience. There may be effective links that can be clicked, click or scan, and there are no restrictions on the URL -address. Applications that also use the right to external link to the purchase of Storekit will also have to pay a new commission on technology. In Apple's own words:
Apps of the App Store, which report and promote offers for digital goods or services, will be subject to new business conditions for these transactions – the initial fee for purchasing, a fee for the services of a store and an application for external links to buy Storekit (EU), the Core (CTC) technology commission. CTC reflects the value of Apple provides developers with constant investments in tools, technologies and services that allow them to create and exchange innovative applications with users.
By January 1, 2026, Apple plans to go to one business model in the EU for all developers. Apple will move from the base payment for technology (CTF) to the new technology commission (CTC) for digital goods and services. At the moment, there are some cases when the developers will pay CTC, and other developers will pay CTF as long as Apple goes into a unified system. Applications that only refer to transactions outside & zwnj; App Store & Zwnj; And there is no real links still pay for CTF. Apple store services are divided into two levels:
- Services of stores Level 1: This level provides the possibilities necessary for the delivery of applications, trust and AMP; Safety, application management and participation; and equipped with a reduced fee for store services. This level is mandatory for applications that transmit and promote proposals. Personalization, understanding of applications and marketing developers.
The level 1 does not include automatic applications updates or automatic downloads on different devices. Developers who choose level 1 will also not be able to use ratings and reviews, search offers, searching for a natural language, keywords for user products, Apple Games and Zwnj; App Store & Zwnj; Showing and marketing, applications tabs and understanding of applications, such as productivity metrics. Level 2 includes all current & zwnj; App Store & Zwnj; Services that Apple provides.
applications that use the right to external link to the purchase of Storekit will pay the following fees:
- 5% CTC for both levels.
- 5% fees for a store of 1 and 13% for the level of 2 (10% for participants in the Small Business and Subscription Program after the first year).
- 2% The initial acquisition fee, which is canceled for participants in a small business program. Levels. But they do not have effective links, while the right to the Storkkit link with CTC is intended for applications that include effective links for the purchase of digital goods outside the purchase system in the application. In the end, CTC will replace CTF for all developers. The developers cannot offer both & zwnj; App Store & Zwnj; Purchases in the application and alternative payment options in the same application in the same Zwnj; App Store & Zwnj; According to Apple, Storefront in the EU. Later, in 2025, the Apple plans to provide an API, which will allow developers to initiate the loading of alternatively distributed applications that they publish in their application. & zwnj; App Store & Zwnj;.
